2016 Ram 1500 Rebel named Pickup Truck of the Year by Four Wheeler magazine

2016 Ram 1500 Rebel named Pickup Truck of the Year by Four Wheeler magazine

The 2016 Ram 1500 Rebel has been named the ‘Pickup Truck of the Year’ by Four Wheeler magazine, a popular off-road enthusiast publication based in the USA. For the past 28 years, the Four Wheeler staff has chosen a truck to hold the coveted annual title.

“If there’s one word to describe the Ram 1500 Rebel, it’s balanced,” said Four Wheeler Editor Christian Hazel. “No matter what we threw at the Ram 1500 Rebel, it just flat-out worked with no drama, no excuses and no compromises. The Ram 1500 Rebel was the vehicle the Four Wheeler judges overwhelmingly chose not only as the 2016 Four Wheeler Pickup Truck of the Year, but the vehicle they’d most like to take home.”

The Ram 1500 is one of the most sought after vehicles, given its durability and performance on and off road. The Ram 1500 is truly a tough, versatile vehicle for all your personal and business needs making it a perfect value for money and makes the roughest dirt roads shudder.

The competition took place over five days and 1,000 miles, giving the panel of seven judges the opportunity to experience every possible driving condition from city gridlock to technical trails. The judges tested each vehicle’s performance, comfort and design.

“The Ram Rebel offers an aggressive off-road-style package on our successful Ram 1500 platform and this award from Four Wheeler magazine endorses its combination of engineering and design,” said a senior spokesperson from FCA. “We’re pleased this opinion-leading off-road enthusiast publication recognises the Rebel as its Pickup Truck of the Year.”

The Ram Rebel brings one-of-a-kind, off-road design to the full-size truck segment with unique design cues and can-do attitude backed by Ram Truck engineering. Equipped with a factory lift, 33-inch tyres, standard air suspension, Bilstein shocks, skid plates, tow hooks and other off-road-ready features, the Ram 1500 Rebel appeals to the truck owner looking for a less beaten path.

The latest Ram 1500 capitalises on a truckload of exclusive, pioneering, fuel-saving systems, including an eight-speed automatic transmission, thermal management system and pulse-width modulation (PWM) plus active aerodynamics with grille shutters and air suspension, seeing the Ram 1500 establish itself as what is unmistakably the most advanced and efficient truck in the light-duty category, while the new Ram 1500 Rebel brings a one-of-a-kind off-road design to the full-size truck segment.

“Offering an off-road-style package on the Ram 1500 has been on our to-do list for some time but the right combination didn’t present itself until now,” said Marco Tronchi, CEO & Managing Director of the Fiat Chrysler Automobiles (FCA) Middle East Regional Office.“The Rebel drops right into a core segment of the truck market with unique design cues and can-do attitude backed by Ram Truck engineering.”

To find out more about the RAM brandcall 2458 4530 or visit www.dhofarautomotive.com. You can also visit the Dhofar Automotive showrooms from Saturday to Thursday between 8.00 am and 1.00 pm or 4.00 pm and 8.00 pm.