Business Guru Jeff Smith visits Audi Oman

Business Guru Jeff Smith visits Audi Oman

Audi Oman, represented by Wattayah Motors, recently hosted the internationally renowned business strategist Jeff Smith to present an exclusive training workshop for its Audi team. Smith is the author of the best seller ‘The KPI Book’, dedicated to the automobile industry and its business operations.

During his visit to Audi Oman, he showcased his years of experience working with numerous organizations in developing sales, after-sales and business management for dealer principals and line managers.

As a premium carmaker, Audi’s success is based on its commitment to providing the highest quality, right down to the smallest detail. Abdel Karim Awwad, National Sales and Marketing Manager for Audi Oman commented, “Audi is a brand that represents excellence and engaging with innovators such as Jeff Smith helps us in taking a global view of the automobile market and understand what practical applications can improve our customer service and profitability in the industry.”

Mr. Awwad went on to say, “Everyone at Wattayah Motors took Jeff’s teachings and unique insights of our industry on board. We are confident this association will greatly benefit the Audi business in Oman.”

Audi’s market orientation and dedication to improving marketing, sales and service demonstrates its commitment to innovation in throughout its business. Audi Oman sets itself apart through constantly seeking to innovate through quality and customer conscious campaigns. These business practices have already been rewarded with excellent sales figures in the region.

"The KPI Book" is targeted at executives and senior leadership who are accountable for profits and provides insights into improving key performance indicators (KPIs) within an automobile business. In addition to speaking at conferences and product launches around the world, Smith continues to work with manufacturers to develop training courses for their dealer networks.

For further information about Audi in the Sultanate or to book a test drive, please call 245 73700, log on to or visit any Wattayah Motors showroom to talk with a sales consultant.